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Top 24 Most Popular WordPress Themes 2023

If you’re looking for the best WordPress theme money can buy, then this collection of the most popular WordPress themes will help you find what you seek.

In this collection, you’ll find themes that are packed with demos for every type of project. You’ll also find themes that feature bespoke or third-party page builder tools that make creating custom designs for your WordPress website surprisingly simple.

The most popular themes also include a wide range of features that will upgrade your WordPress website from a standard blog to a powerful publishing platform. If you want to create a fully functioning online shop or just list a few items for sale on your website, most of the themes in this collection have good eCommerce capabilities.

The WordPress themes that have made it into this collection all feature high-quality designs, impressive selections of demos and pre-built layouts and templates, plenty of customization settings and options, and genuinely useful features that will make your website serve its purpose more effectively.

These are the most popular WordPress themes for a reason, and whichever one you choose, you’ll be well on the way to creating a great website.

1. Sydney

Sydney is a business theme that can help your freelance or agency site look more professional and credible.

The freemium theme includes custom Elementor blocks, parallax backgrounds, Google Fonts, and plenty of customization features. It’s also recommended by Elementor and comes with a Live Customizer to help make building your site as quick and seamless as possible.

You can use Sydney for a wide range of businesses. For example, some of the ready-made demos included in its library include ones for author, plumber, online shop, gardening, podcast, and finance websites.

The free version of the theme is packed with lots of useful features to create an attractive website and includes three demos. To get the full functionality of the theme and access to the entire collection of demos, you’ll need to upgrade to Sydney Pro.

2. Botiga

Botiga is a popular eCommerce theme with multiple stylish demos. 

Designed for creating a wide range of online shops, Botiga has an impressive set of templates and features. The Botiga Starter Sites make it quick and easy to launch stores that sell apparel, furniture, jewelry, and more. 

Some of the best features of Botiga include the popup tool for promoting key products and displaying the details of any promotions you’re running, support for creating a multivendor eCommerce marketplace, and the ability to customize the templates with Elementor.

The eCommerce features aren’t in short supply, either, with a wishlist tool, multi-step checkouts, and multiple shop header styles included. The ability to add stylish image and video galleries to your product pages should help you to generate more sales. 

The long feature list of Botiga makes it easy to see why this theme is so popular.

3. Divi

Divi is the flagship WordPress theme from the Elegant Themes team that can help you create any type of website with WordPress. As it comes with the Extra theme as well as a few useful plugins for $89, it’s a great value option.

One of the best features of this popular premium WordPress theme is the integrated Divi Builder. This drag-and-drop tool makes it easy to create and design custom layouts for the pages of your WordPress website, including the homepage. Through the Divi Builder user interface, you can construct custom page layouts that are comprised of multiple rows and columns. Your layouts can then be populated with a range of modules.

Divi also includes full eCommerce support, making it a great choice for online shops.

That’s not all Divi has to offer, though. Divi Leads allows you to carry out split testing to optimize the different elements of your website, helping to ensure your site delivers the best results possible. This theme is positively brimming with features and possibilities, and you can get the full lowdown in our hands-on Divi review.

As new features are added and improvements are made, Divi keeps getting better and better. This – and its great value price tag – has helped make it a popular choice.

More Info / Download Demo

4. Newspaper

Newspaper is one of the bestselling news and magazine-style themes for WordPress.

No matter what content you’ll be publishing on your website, from business articles and reports to recipes, fashion, culture, or travelogues, the Newspaper theme has a pre-built template to match. Once you’ve chosen a demo from the available options, you can then use the detailed customization settings to tweak the design to ensure it matches your vision.

The Newspaper theme comes with a drag-and-drop page builder designed to help you customize your site. The tagDiv Composer is specially built for news, magazine, and publishing websites, and comes with over 100 elements to ensure each article has the right look. This best-selling WordPress theme also has various pre-built template designs for posts and pages, all gathered into the tagDiv Cloud Library, as well as custom widgets.

Newspaper has a wealth of features that will help you build a professional news and magazine website with WordPress.

5. Astra

When it comes to fast, flexible, and lightweight themes, you can’t go wrong with Astra.

This popular theme has been trusted by some of the biggest companies out there, from Google to NASA. It enables you to fully customize your site with page builders and leverage an extensive collection of pre-built sites. The multipurpose theme is also optimized for performance, receiving perfect scores from tools such as Pingdom and Google PageSpeed Insights.

You can integrate Astra with most major plugins, including Elementor, Beaver Builder, LearDash, and WooCommerce. As such, you can use it for just about any type of business.

If you’re a developer or designer looking for a flexible theme, Astra is a solid option worth exploring. It includes custom blog layouts, headers, typography settings, and page builder style settings.

6. Kalium

Described as a creative theme for professionals, Kalium has lots of demo website content that’s easy to customize. Among the demos are options for agencies, photographers, architects, lawyers, bloggers, freelancers, and many other types of service providers.  The demos include all the content a typical website will need and not just the homepage template, as is sometimes the case with other themes.

Kalium offers great flexibility. You can easily customize various elements of your site through its theme options. It also comes with the popular WPBakery Page Builder, making it even easier to edit your pages and content. For creatives, there are 30+ portfolio types you can choose from to best display your work.

The great thing about Kalium is that it is truly multipurpose. Not only are there demos in various niches but the theme itself is also compatible with popular plugins such as WPML and WooCommerce, making it easy to build eCommerce and multi-language sites.

If you want your professional website to have a creative look, Kalium is a theme to add to your shortlist.

More Info / Download Demo

7. Uncode

Uncode is one of the best-selling creative multipurpose themes for WordPress. This theme offers a huge library of unique website demos to choose from and makes it very easy to import your choice of demo into your website dashboard.

To help you add your own personality to the Uncode demos, this theme includes the WPBakery Page Builder plugin that gives you the ability to customize the demo content through a drag-and-drop editor. There’s also a powerful theme options panel that gives you even more creative control over the appearance of your website.

Other premium tools in the Uncode package include the powerful Slider Revolution and LayerSlider slideshow builder plugins that will provide you with everything needed to add eye-catching presentations to your website. Uncode also works with all the best third-party plugins to ensure maximum compatibility with any tools you want to add to your site. The social media integration features should come in handy too, for anyone who wants to display content from their feeds on their WordPress website.

With demos covering agency, portfolio, blog, eCommerce, and corporate projects, you really can create any type of WordPress website with the Uncode theme.

More Info / Download Demo

8. TheGem

With over 400 unique demo pages, TheGem can be used to create almost any type of website with WordPress. Spanning multiple categories and design styles, each of the demo pages of TheGem has been built to a very high standard.

Thankfully, when setting up your website, TheGem makes it very easy to import this content. After doing so, you can then choose from their library of templates for the homepage and inner content of your site. Customizing your site isn’t a problem either. The theme is fully customizable and compatible with the popular Elementor and WPBakery page builders.

As you’d expect from a best-selling theme, TheGem has been designed to work fully with leading third-party plugins such as WooCommerce, Contact Form 7, Yoast SEO, and more. The package also includes a good selection of useful premium plugins at no extra cost.

Whatever type of website you’re creating, the demos of TheGem should be able to help you launch your project in style.

More Info / Download Demo

9. Pofo

Pofo has an impressive selection of website demos that have helped it become a popular WordPress theme.

Although listed as a creative portfolio and blog theme, Pofo has evolved into something much more versatile, thanks to a varied portfolio of website demos. Provided you need a stylish and creative website, and you have some visual content you’d like to display, Pofo is definitely worth a closer look.

All of the demos include a strong set of portfolio templates, making it easy to display your work in a number of different ways. Pofo also comes equipped with a coming soon and an under maintenance demo that you can apply to your site while it’s in development or being updated.

Another reason why you might want to consider Pofo for your website is the fact that all of the demos and their templates and layouts can be customized through the integrated WPBakery Page Builder plugin. Thanks to this, you can open any of them up for editing through the modern drag-and-drop interface of this tool. You can also use the page builder to add any extra pages to your website that you might need.

Pofo should have everything you need to create almost any type of website with WordPress.

More Info / Download Demo

10. Exponent

Exponent is a popular theme with a focus on creating business websites with WordPress.

The 26 pre-built website demos that make up the Exponent theme package certainly give you lots of options for your new site. Among the demos are designs for agency sites, app landing pages, IT services websites, and eCommerce stores. Bloggers and those who want to launch a portfolio website will also find some good options in the Exponent demo library.

As Exponent comes with a powerful page builder tool integrated into its core, you can easily edit all of the pre-built content to ensure it’s right for your project. Can’t find a suitable template for a piece of content for your site among the website demos? You can also use the page builder to create your own custom designs.

With so many templates and customization options, you should be able to create any website with this popular theme.

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11. Inspiro Pro

Inspiro Pro is a professional portfolio theme that’s highly customizable.

Ideal for helping you create an inspiring personal online presence to showcase your skills and creative output, Inspiro Pro is a very popular WordPress portfolio theme. The Inspiro Pro demos cover multiple different portfolio styles, including options for freelance designers, creative agency owners, personal trainers, and more. 

If your looking for a theme that’s well suited to publishing videos, including content that’s hosted on a range of platforms, Inspiro Pro is a great choice. Creating full-screen sliders with video backgrounds is also part of the Inspiro Pro feature list. The demos are ready to go, but they can also all be edited with the powerful Elementor plugin. Thanks to this, you get a high level of creative control over the design of your site, regardless of your coding skills.

Inspiro Pro is perfect for anyone who wants to create a site with the wow factor.

12. OceanWP

OceanWP is popular for its impressive and extensive customization options. It includes over 200 demos and 19 extensions that can help you easily build the site of your dreams and it comes with Elementor built-in.

It also offers a one-click demo site import feature and a library of popular plugins, including Beaver Builder and other page builders. You can choose from seven header and three mobile menu styles. Then, you can integrate the theme with WooCommerce to easily turn your site into a full online shop.

Another benefit of this theme is that you can choose from two pricing plans depending on your specific needs. There’s also a collection of extensions you can use to increase the theme functionality, including add-ons for a sticky header, side panel, and more.

In short, OceanWP could be right for you if you’re looking to create a customizable website or eCommerce store.

13. Kallyas

Kallyas has an impressive number of website demos to make it one of the most versatile themes available.

With over 70 website demos to choose from, it’s easy to see why Kallyas has become such a popular WordPress theme. All of the Kallyas demos come with a good selection of other templates, covering the most commonly found content types, including about and contact pages, plus many more.

If you want to get more hands-on with the website creation process, you’re able to use the bespoke page builder that’s integrated into the heart of Kallyas. This tool has been designed to ensure that you have full creative control over your new WordPress website, whether you’re a designer or not.

Kallyas has gone from strength to strength over the years to remain one of the most popular themes for WordPress.

More Info / Download Demo

14. X

X is another powerhouse of a WordPress theme that can be used to create any type of website with WordPress.

This popular premium WordPress theme provides you with a library of beautiful pre-built demos. No matter what type of website you plan to build, from business homepages and online portfolios to eCommerce stores and regular blogs, X has you covered.

Furthermore, X includes Cornerstone, one of the best WordPress page builders available. One of the highlights of the X page builder tool is its front-end, drag-and-drop user interface. This gives you a WYSIWYG view of your pages as you design them, removing much of the guesswork this process usually involves.

Thanks to Cornerstone’s good selection of modules, you can easily populate your layouts with useful elements to make your website stand out from the crowd. X also includes a growing number of extensions that add even more features to your website.

This is a very impressive theme and if you want to know more, be sure to read our in-depth X WordPress theme review. The short version is that X is a highly flexible option, which is packed with features that have helped make it one of the most popular WordPress themes available today.

More Info / Download Demo

15. Oshine

Oshine aims to provide you with everything that’s needed to build any type of website with WordPress. Thanks to more than 50 pre-built website demos, there shouldn’t be a site that you can’t create using Oshine.

If there isn’t a demo that’s a perfect match for your vision, Oshine can still help you build a suitable site for your project. Thanks to the integrated page builder tool, creating a custom website with Oshine isn’t a problem. While some themes include a third-party page builder tool, Oshine has its own in-house visual editor that ensures maximum compatibility with the demos that make up this theme.

There are also lots of useful individual templates such as the library of portfolio templates and a large number of blog post layouts. Ecommerce content isn’t in short supply either, should you want to build an online store with Oshine or just list a few products for sale on your WordPress website. Oshine has some useful eCommerce features too, helping you to give your online shop a professional look to rival your competition.

As well as its other features, Oshine has some useful tools to help with site performance, such as image lazy loading and conditional CSS loading.

More Info / Download Demo

16. The7

The7 is a website and eCommerce builder that can help simplify your site creation process.

This premium theme can be handy if you’re looking to build an online shop, as it’s fully compatible with both WooCommerce and Elementor. It comes with over 30 WooCommerce widgets and over 60 pre-built demos that make customizing your store quick and easy.

The7 also showcases a clean, modern, and flexible design. It includes a variety of helpful tools, including WPBakery and a one-click demo installer. Another notable aspect is that it has advanced integration with the Elementor Pro Theme Builder. As such, it gives you access to customization features that you don’t typically get with most standard theme controls.

If you’re looking for a versatile theme, The7 is definitely worth checking out.

17. Stockholm

Stockholm is one of the best-selling multi-purpose WordPress themes.

You’ll love its library of stylish website demos that range from restaurant, shop, and architecture websites to the online portfolio option, the different agency demos, and the pre-built business website.

The demos can all be easily customized through the Elementor or WPBakery Page Builder plugin so you should find it easy to modify a demo to meet your needs. With Stockholm, you also get access to the premium Slider Revolution plugin for adding interactive slideshows to your website.

Stockholm is packed with eCommerce features to help you create a professional-looking online store with WordPress and WooCommerce. Other customization options, like the Google Fonts support, easy-to-use color controls, and settings for editing the overall layout and appearance of Stockholm can help you create a unique website with this off-the-shelf theme.

With over 140 demo pages to choose from, it is easy to see why Stockholm is such a popular theme.

More Info / Download Demo

18. Neve

Neve is a super-fast, lightweight theme that is worth considering if you want a speedy website.

This quality theme is designed for both appearance and function. It works with popular page builders, including Elementor and Divi, and is incredibly easy to use. Neve also loads in less than a second and has earned a perfect speed score from Google.

The theme comes with over 80 import-ready starter sites, with new options added monthly. This library makes Neve an excellent choice if you’re regularly building sites for your clients, as there are templates for nearly every type of website.

Neve also boasts a clean, minimalistic design. Thanks to the Customizer, you can easily adjust every aspect of the site, from the page layouts to the headers and footers. Additionally, you can use the mega menus feature to organize content-heavy sites seamlessly.

19. Bridge

Bridge has remained a popular WordPress theme since its initial release in 2014.

With over 600 demos, there’s likely to be a pre-built demo that’s right for you, no matter what type of website you’re building and what style of design you prefer.

If there isn’t a pre-configured demo that matches your plans, you can easily mix and match the different elements of each option to create a bespoke look and feel for your WordPress website. The theme works well with the Elementor and WPBakery page builders, giving you an easy way to modify any of the included designs or create your own from scratch.

While the impressive number of demos might be the most eye-catching feature of this theme, Bridge has much more to offer when it comes to creating professional websites with WordPress.

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20. Massive Dynamic

Massive Dynamic isn’t your typical multi-purpose WordPress theme. Instead of overwhelming you with countless demos, this theme places a website builder tool at its core.

Through the builder interface, you can click-and-point and drag-and-drop your way to custom designs that just wouldn’t be possible with a standard installation of WordPress. There are plenty of useful elements that can be added to your designs, too.

Although Massive Dynamic is focused on letting you design your own website with its builder tool, it does include 70 impressive demos that cover a wide range of projects. This includes business homepages, blog templates, creative agency and portfolio websites, and personal promotional sites.

There’s also a good selection of eCommerce demos for creating online shops and the Massive Dynamic builder tool has full eCommerce support. This all makes it easy to create your own custom storefronts to promote your products in the best possible way.

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21. BeTheme

Considering the wide variety of applications and uses that BeTheme has, it’s no wonder it’s so popular.

This is a multipurpose theme that can be especially helpful when you want to build an eCommerce site. It comes with a whopping 600+ pre-built websites, 16 WooCommerce elements, an intuitive website installer, and four dedicated drag-and-drop builders.

You can choose from the expansive demo library to get a realistic sense of how it will look to design your WooCommerce shop with this theme. It’s an incredible option if you’re looking for a user-friendly theme with as many customization options as possible.

Overall, BeTheme could be worth choosing if you want full control over your website or eCommerce store.

22. Avada

Avada is the best-selling WordPress theme of all time – at least at the busy ThemeForest marketplace – making it a worthy inclusion in this collection of the most popular WordPress themes. This theme is packed with settings and options, making it a great choice for those who have a strong vision for their project and want to apply it to their WordPress website.

The Avada website demos cover a range of categories, including photography, agency, gym, business, church, cafe, fashion, travel, eCommerce, and many more types of websites. All of the demos and their pages can be customized through the integrated Fusion Builder tool. This bespoke page builder tool makes it easy to create custom page layouts, and then drop a wide range of elements into them.

Some of the elements that you can add to your posts and pages with Avada include alert messages, buttons, flip boxes, full-width sections, pricing tables, sliders, testimonials, and much more. Avada also gives you five header layouts to choose from, ensuring you get the right look and feel for your website.

The distinctly different Avada demos make this a true multipurpose theme that is ready for almost any project, right out of the box.

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23. Soledad

Soledad and its 250 demos might have the most to offer when it comes to pre-built templates and layouts. The Soledad demos cover almost every category of website that you can imagine. No matter what type of project you’re planning, there should be a demo you can either use as is or as the foundation for your own website design.

When it comes to customizing the Soledad demos and page templates, there’s an impressive number of theme settings and options to make use of. Not only that, but there are also over 200 possible slider and blog layout combinations to choose from. Making changes to your website is very straightforward, thanks to the use of the WordPress Customizer interface. This gives you a live preview of your changes as you make them, preventing you from having to continuously save your work, switch browser tabs, and refresh tabs.

If you are planning to create an online portfolio with WordPress, the six different portfolio styles Soledad includes should appeal to you. This theme is also a good choice for creating an online shop, thanks to its full support for the popular WooCommerce store builder plugin.

Soledad has a demo version for every occasion, helping to explain why this is one of the most popular premium WordPress themes.

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24. Flatsome

Flatsome is an eCommerce theme that combines the best trends in online store design to help you build an attractive and high-converting marketplace.

As well as multiple eCommerce demos to choose from, covering a range of online store types, the Flatsome WordPress theme also includes a drag-and-drop builder tool. This tool makes it easy to create custom designs and layouts for your website, including your storefront and the individual product pages that make up your online shop.

With a large library of elements, sections, and layouts as well as numerous options for customization, it’s a breeze to create the website of your dreams with Flatsome.

Flatsome is a highly popular eCommerce WordPress theme that includes all the features you’ll find in the best online shops.

More Info / Download Demo

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